Sami Main

Sami Main is a staff writer for Adweek, where she specializes in covering the digital publishing industry, emerging influencers, video networks and brand partnerships.

Condé Nast’s New Marketing Push Showcases Its Next Generation of Pioneers

In a new marketing campaign, Condé Nast is spotlighting the new voices and leaders from its younger brands.

How Spotify’s Director of Social Impact Is Connecting Music Lovers With Causes

Kerry Steib takes lessons from her time in marketing to bring together musicians and important causes and bring awareness to big issues.

From Horror Stories to Brotherly Goofs, Podcasts Head to Network TV and Streaming Platforms

The medium has existed for 20 years, but podcasts are just now being recognized for their powerful storytelling and massive fan bases.

StubHub and Bleacher Report Are Making It Easier to Buy Tickets Ahead of March Madness

StubHub has announced a multi-year partnership to provide easier access to sporting event tickets to readers of Bleacher Report.

How Some Publishers and Platforms Are Participating in ‘A Day Without a Woman’

Publishers like Bustle and MTV are planning companywide displays of support on Wednesday, March 8.

Stranger Things Actor Credits the Changing Entertainment Industry for His Breakout Role

David Harbour, who plays Jim Hopper on Netflix's Stranger Things, spoke at Social Media Week about the responsibility celebrities have to their fans online.

Awesomeness Didn’t Decide How to Release Its New Movie Until After It Was Made

Before I Fall, a feature film from Awesomeness Films, is the first wide-release film from the multichannel network and stars actors Gen Z can recognize.

Rooster Teeth’s Appeal Is Transcending the Stereotypical Video Gamer to Reach a Mass Audience

Rooster Teeth has created video game-related content for every kind of fan.

The Company That Helped Build Dollar Shave Club Is Investing Big in Original Content

Mammoth Media, an online social-driven platform, wants to reach cord-cutting millennials by creating a 'mobile alternative to a TV network for today's audiences.'

Time Inc. Just Launched a New Video-Based, Social-Only Food Publication

The publisher's new brand showcases recipe videos designed specifically for platforms like Facebook, Twitter, Snapchat and Instagram.