The billboard uses both crowd detection and facial recognition software.
David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
Just in time for Valentine’s Day, we can all bask in President Trump’s love. Yes, love. For those who believe he spews only hate, the Trump With Love site may […]
"Our forefathers didn't fight for independence for our dogs to have terrible teeth," says a Yank veterinarian in a new ad, as he flashes his pearly whites.
"We're going to keep the American dream going, because this country is for everybody," Yassin Terou says in Square's poignant new work.
From Snickers' point of view, skipping its YouTube preroll ads is just as bad skipping one of the Mars candy brand's chocolaty treats when you're hungry. So, to boost viewer engagement in the prerolls, Impact BBDO in Dubai just unwrapped "Pre-Video Videogames"—ads you can actually play that are also packed with loud, silly hunger scenarios.
When you're hacking away at unsightly ear hair, the last thing you want is for the battery in your trimmer to conk out. That would leave you with bushy lobes and broken dreams.