Carmichael Lynch to Help Oil Giant Phillips 66 Navigate ‘Changing Consumer Behaviors’

The IPG shop takes over marketing for Phillips 66, 76 and Conoco, which had been with Venables Bell & Partners.

Applebee’s Picks Grey as Its Third Agency of Record in Less Than 2 Years

The WPP shop beat out Argonaut and BBDO San Francisco in the final round of the review.

Helix Picks Eleven to Help Introduce Consumers to the Future of DNA Sequencing

The company looks to lead a growing industry based on 'genomics,' which uses individual DNA profiles to create personalized products and experiences.

All Detergent Chooses DDB New York as Its Creative Agency of Record After a Review

The brand had been with another Omnicom shop, Merkley+Partners, which will remain its digital agency of record.

This Indie Film Company Is Seeking an Ad Agency to Handle Its $350 Million Marketing Budget

Byron Allen's film distribution company is in expansion mode. It plans to release 17 films this year.

PwC Picks R/GA as Its Newest Agency Partner After Oscars Best Picture Snafu

Deutsch had been the lead creative agency on the account, which went into review earlier this year.

The New York City Marathon Picks a Brooklyn Agency to Help Move Its New Message

The Tata-sponsored event looks to refresh its messaging for an event that includes 50,000 runners and 10,000 volunteers each year.

Publicis’ Starcom Wins Lowe’s First Media Agency Review in 10 Years

The chain replaced its CMO in the middle of the review.

Verizon Opens In-House Agency, Hires Andrew McKechnie From Apple to Run Creative

Former Apple creative director and agency veteran Andrew McKechnie will run the in-house agency.

Covergirl Names Droga5 Its New Lead Creative Agency

Droga5 wins the CoverGirl account from Grey New York.